5 Ways to Get More Subscriptions to Your WordPress Blog

You may have heard that “the money is in the subscription list.” If you plan to become a WordPress blogger or WordPress developer, then you will need a group of regular, loyal readers.
But if you have a lot of subscribers but none of them comment on your articles, then it doesn’t count. So I’m going to share with you 5 ways to increase the number of real subscribers and improve reader response.

1. Get the mailbox

If you need more subscribers, just ask them to leave their email addresses and there’s no need to ask for any other information. Let me give you an example. When copyblogger.com requests users to subscribe, it only asks for email addresses. No name, phone number, address or other personal information.
In the past, using a name as the title of an email was indeed a good email marketing strategy, but now it is basically regarded as spam. Ordinary people would not write your name in the email title, only spam messages do that. So there is no need to ask for information such as name. Just enter an email address and confirm to complete the subscription. Isn’t that a pleasant thing?

2. Tell them why they should subscribe to your blog

Many subscription invitations tell readers to register or subscribe, but rarely tell the reason. When readers subscribe to your blog and the blog is updated, what information can they get? What practical benefits can those registered users get? These all need to be made clear when inviting. Take a look at the following three invitations and see which one you should present to your readers.
"Subscribe to get updates from our blog"
"Subscribe to get our weekly picks"
“Subscribe to get free solutions to your WordPress problems”
Everyone will probably choose the third one. In fact, readers don’t care about the selection we may have spent 10 hours to make. They only care about whether their problems are solved. So when you tell your readers why they should subscribe to your blog, tell them something that actually means something to them.

3. Use social proof

Social proof is a great way to remove the “fear barrier” that prevents users from subscribing. I remember when I was in college, my friends would always say, "Everyone is doing this now" when they asked me to do something.
This is actually quite useful. If you already have 100, 500 or 1,000 readers, tell them that when you invite new readers to subscribe.
For example:
“Subscribe to join 500 smart readers solving WordPress problems with this blog.”
Not only do I tell new users that the blog already has 500 subscribers, I also tell them that it would be a wise choice to subscribe now, and it would be a smart move if they subscribed now.

4. Subscription location is critical

Market research shows that the upper right corner of the page is the best place to place a subscription invitation. I also found that this position can somewhat encourage users to browse your article. Have you ever had this experience: you are halfway through an article and suddenly hear a message saying: To view the complete information, please register... In fact, it is not necessary, you just need to put a subscription invitation in the upper right corner. All you need to do is write some high-quality articles for your readers.

5. Don’t just write narrative articles, be interactive

This is indeed more difficult to control. But now many popular WordPress communities are popular not because of their quality, but because of the topics they start discussing.
How to write an article that can spark discussion? There is no magic rule, but I have found that the following three factors can easily encourage users to leave messages and participate in the interaction.
Popularity of the topic : The more popular the topic is, the more people will respond to it.
Integration with life : Topics that are more closely related to our life experience are likely to arouse discussion.
Controversial : Controversial things always attract attention, whether positive or negative, and the discussion is always interesting.
Next time you post an article, think about these three factors and try them out in your next 10 articles to see if you can attract more readers.
Source : http://t.tt/51/