Through the previous articles on the "Secrets of Google Adsense" topic, we all know how to make money through Google AdSense , but how do we create good website content? This article will discuss 11 tips for website content construction, I hope it will be inspiring to you. 8.1 Self-created content One of the reasons why Google Adsense is better than other online advertising systems is that its ads are relevant to the content on your web pages, and users click on these ads because they are interested in them. And users will come back and click on them again because your content is engaging. If your website's content is unattractive, you'll struggle to attract users and links, but you won't be able to keep them coming back. Having "correct" content is an important condition for earning good income through Google Adsense. It is also an important condition for making Google's search system have a good impression of your website. You have to know that Google is first and foremost a search engine, and its mission is to provide the best search results according to the user's search instructions. If you provide high-quality content, you have a great chance of having your website appear at the top of the search results. Fortunately, it is becoming increasingly easy to create pages of content for your website and place ads on each page to create money-making opportunities. The most obvious way to create content is of course to "write it yourself". Find a topic you like and write about it. For example, if you are an expert in computer games, you can set up a website and post relevant experiences, news and strategies, all written by you. Adsense will then give you relevant ads, and as long as you place them correctly, they will bring you income, perhaps enough to cover the cost of your game. As long as you want, you can make a website on any topic according to the above method, but remember, the purpose of building a website is to make money, so creating the content yourself means you are working to make that money. When you count your money, remember the time and effort you put into it. So, more people are looking for easier and simpler ways to get content (in fact, many people don’t like to write by themselves). Fortunately, there are a lot of effortless ways to get content, and some of them are free. 8.2 Making Money with Blogging To be precise, blogging is not an effortless task, but many people like to do it, and because blogs are updated every day, Google also likes blogs. If you are going to blog, you can certainly make money with it. The biggest challenge in making money blogging is getting high-value advertising. Usually you blog about all sorts of different things that interest you, so you're likely to get random kinds of ads. That’s fine, unless you feel like the revenue from those ads isn’t even enough to cover the cost of blogging. If you are fed up with random ads on your blog, you can try to improve it by modifying the meta tags in your template. Delete the <$Metainfodata$> tag and replace it with your desired keywords and website description, as follows: 1
2
3 | <meta name="robots" content="index,follow">
<meta name="keywords" Content="Your keywords">
<meta name="description" Content="Keyword-rich website description"> |
Make sure that the keywords you choose appear frequently in your blog, and set more titles containing these keywords, and repeat them continuously throughout the blog. Most importantly, make sure your blog has plenty of text content. It can be fun to fill your blog with pictures of your friends, family, and pets, but Google can't read them, and you'll probably end up with a public service announcement on your blog. 8.3 How to add Google Adsense ads to your blog Since blog sites use different templates, how to add Adsense ads depends on which blog service you use. It is recommended that you consult your blog provider for specific practices. 8.4 Previous Articles Blogs require you to keep writing, but if you have written some articles in the past, don’t let them lie on the bookshelf and bask in the sun. Throw these old works on your blog to give them a second life. For example, "Low Fat Linux" was written by Bob Rankin a few years ago and you can find it on Amazon.com, but it seems that not many people buy the book because you can read it for free at www.lowfatlinux.com. Bob's book has completed its mission of selling books in bookstores, and now it begins its second mission: attracting clicks on ads. Now, go check your locker to see if there's anything there that could make you some money. You might have an e-book that isn't selling very well, and instead of trying to sell it for $19.95 a copy, you could put it on the web and share it with everyone for free. At the same time, by putting the Adsense ad code on the web page, you may get more income than if you sell it directly. Recycling these old works is a great way to tap into your earning potential. 8.5 Volunteer Authors If you want to make money with old works, you must at least have old works. If you don’t have any, and you don’t plan to write new things yourself, then there is another feasible way - let others write articles for you for free. Many people like to write. Look at Amazon. Amazon never pays a penny for book reviews. People write reviews for free, but Amazon benefits from it. When I started www.WorldVillage.com, I didn't have the money to pay people to write reviews for my software. I contacted game companies to get free computer games and gave them to voluntary trialists who could keep the games, with the only requirement being that they provide a review. This way, I got dozens of game reviews, which brought traffic and ad clicks to my website. I didn't pay any cash, but years later, the reviews are still bringing me income. You don't have to use this trick; no matter what the subject of your site is, you can always find ways to get people to contribute their thoughts and comments for free. You can say "We need you! We need your ideas, articles and comments. Send your work to [email protected] and we will publish it on the website." Then you can create many new web pages and place Adsense ads on them. 8.6 Build a massive webpage using other people’s content What is the focus of your website? Children’s education? Financial management? Website navigation? Or about legal matters? Either way, you can benefit from this little secret: free syndication. Many authors want nothing more from their work than to be published and circulated. Syndication is a dream come true for both authors and publishers. For authors, syndication exposes their work to the masses, and for publishers (that's you), it means bringing high-quality content to your site. You may not know it, but there are tons of free articles on the web that you can use to enhance your website. The key, of course, is where to find these articles. Here's a list of over 30,000 free articles to enrich your website. Please note that each of the sites listed below has its own rules about how you can use their content; generally, you must credit the author and give a full link to the original article. Some websites require you to add a link to their site on your website. These are important! Remember, when you are allowed to use these contents, their intellectual property rights still belong to the author. Please respect the author's rights. You may want to publish only those articles that are relevant to the content of your site, or you may want to be a hodgepodge site and add hundreds or thousands of articles. Whatever the case, the following sites offer thousands of free articles for you to use. (The following websites all provide English articles, which are not very helpful to domestic webmasters - Lao Jian's note) - EzineArticles.comhttp://www.ezinearticles.com
- DotComWomen.comhttp://www.dotcomwomen.com/free-content.shtml
- John Watsonhttp://members.tripod.com/buckcreek
- ValuableContent.comhttp://www.valuablecontent.com/
- Patricia Fripphttp://www.fripp.com/articleslist.html
- ArticleCity.comhttp://www.articlecity.com
Want more articles? Simply search “free articles” on Google and see what comes up. By adjusting your search keywords, you can get more free resources that meet your needs, such as "free articles on children's education" or "free articles on financial management." Now that you know where to get free content, you can create hundreds or thousands of web pages related to your keywords. All you have to do is place Google Adsense ads on these pages and wait to count the money. 8.7 Adding Public Domain Works to Your Website A little-known secret about free content is the public domain, which is generally where there are books, articles, audiovisual materials, pictures, etc. whose copyrights have expired. These works have not been re-registered for copyright and have therefore entered the public domain. what does that mean? This means you can publish, post, and even publish these works without paying any fees. Just think about it, just one publicly available book can allow you to add hundreds of pages to your website! Just think about how much more attention this will bring to your Adsense ads, the possibilities are virtually endless. I have two resources here that contain a lot of public domain works that you can use right away. Idea # 1 – Project Gutenberg Project Gutenberg is one of the oldest free e-book projects on the Internet, with hundreds of volunteers contributing more than 15,000 e-books. Here are 10 of the most popular Project Gutenberg titles: 1. The Notebooks of Leonardo Da Vinci by Leonardo da Vinci 2. Project Gutenberg “10K” DVD 3. How to Live on 24 Hours a Day by Arnold Bennett 4. The Art of War 5. Ulysses by James Joyce 6. The Adventures of Sherlock Holmes by Sir Arthur Conan Doyle 7. Project Gutenberg "Best Of" CD August 2003 8. How to Speak and Write Correctly by Joseph Devlin 9. Alice's Adventures in Wonderland by Lewis Carroll 10. Grimm's Fairy Tales by Jacob Grimm and Wilhelm Grimm Project Gutenberg's website: http://www.gutenberg.org/. Please note that you may publish these works on your website, but you may not sell them for profit. One downside is that the work you want to use may have already been used by hundreds of other people. You can try to use some less popular works in exchange for better positioning in search engines. Idea #2 – The Missing Files The Missing Files Project, founded by Russell Brunson, is a donation-funded effort to place relatively new works into the public domain. In other words, it lets you get some new book or article out there before everyone has it! The following are some of the book catalogs open to members: * How To Develop Self Confidence * How To Draw and Paint * Guide To Bowling * What Character Does Your Handwriting Reveal * How To Develop Perseverance * How To Become A Speaker * Dreams Interpreted * How To Play Tennis * Hints On Writing Short Stories * How To Make Money * Strength From Eating * How To Study The Bible For Greater Profit * The History Of Music * How To Make and Use A Home Radio * How To Write A Hit Song And Sell It I have donated to the project and plan to try to publish some of the work here on one of my websites. 8.8 Placing Google Adsense ads on RSS lists The biggest change on the Internet recently is the rapid popularity of RSS. RSS allows subscribers to keep informed of updated information on a website at any time, without having to visit the website in person as in the past. The good news is that Google has started allowing Adsense ads to be placed on RSS lists, and as I write this book, Google is testing this program. If your website has RSS enabled and has hundreds of subscribers, your website can join the beta test of this program. It seems that there is little room for optimizing ads on RSS lists, but it should be possible to try to integrate ads into the page content as you do on web pages. According to Google requirements, ads can only appear after the content and below the link. 8.9 Exchange your newsletter for traffic A well done newsletter system that can also make money with Adsense. Newsletters are a great tool to attract viewers to your website for repeat visits. The solution is this: don’t tell readers all the news in emails. Leave some attractive content on your website and provide a link. When subscribers click on these links, they may click on the Adsense ads on the web page, which means another advertising revenue. For example, Prizepot is a site about contests and lotteries, and they have links like this in their free weekly newsletter that you have to click on to get the latest intel. Of course, when you open the landing page, you are greeted not only by information about the competition, but also by Adsense ads. If you want to see how they do it, send an email to [email protected] to subscribe. Tip: If you have a large and responsive email address list, start using it to earn Google Adsense cash for you! If this isn’t enough to convince you to start building a newsletter system, let me tell you that Google has already started experimenting with placing Adsense ads directly in newsletters. Google has already started this collaboration with iVillage.com, and it's likely that other users will soon benefit from it as well. You can write a newsletter yourself and send it out via group messaging software, or you can ask someone else to write a newsletter for you. ConstantConversions.com is a professional advertising copywriting company that specializes in writing newsletters. You can present your website to them and make your request, and they will take care of everything, from concept design to email delivery. You can even ask them to adapt the content to Adsense requirements as much as possible. They are very experienced in this regard. If you want to build your own email newsletter and email autoresponder system, I highly recommend you consider Aweber.com. With it, you can build countless mailing lists and countless autoresponder systems. That is, you can pre-set different automatic email sequences for your different email lists. Aweber has always been my go-to for email newsletters. 8.10 Buying content/hiring writers Using free content can save costs, but there are also problems. If the quality of your website content is not high, it will affect the click-through rate of your ads. One option you might consider is to pay a professional to write your article for you. I have mentioned www.elance.com before, where you can find professionals to design your website, and you can also find professional writers to write articles for your website. The benefit of hiring professional writers to write your articles is that you can ensure the high quality of your website content without having to pay a high price. But of course, you still have to consider recovering your costs. Why not do a test and ask a writer to write some articles. If you pay $200 for these articles but find that your income has not increased by $200, then you should either change your method or change the writer. 8.11 Automatically Create Content Finally, two more options for bringing you content for your website: ArticleBot and TrafficEqualizer. Both tools can automatically create content-filled web pages for you based on the keywords you define, saving you both time and money. However, Google doesn’t like this kind of industrialized content, and your users are unlikely to like it either. This approach is just better than nothing. Remember, good content is everything! |